★★★★★ 5.0 · 111 Google Reviews

Lose The Weight After 40
And Actually Keep It Off

Watch this before you book, it's the 9 minutes that decides whether this works for you.

As Seen In

Sustain Health Tempus Women's Fitness Health & Wellbeing Metro
01

Is this guy even legit? I found him on Instagram.

You should be skeptical of anyone you find online. That's exactly why the first step isn't a pitch, it's a conversation. You get on a call, you ask your questions, and you decide for yourself if this is real and if we're the right fit.

Michele
“I found him on Instagram, and I'm not normally someone who'd just pick a coach off the internet. Was he real? Was he legit? We got on a video call and immediately I knew. He wasn't trying to sell me, he was deeply trying to find out if we were the right fit.”
Michele · 54 · ICU nurse In about 8 months she dropped 17 pounds and two sizes, got her steady energy back, and learned to love lifting. In her words: “These are tools I’ll have forever. I became my own coach.”
02

What's this actually going to cost me?

It's a real investment, and I won't pretend it isn't. But here's what makes it fair. You do the work we lay out, and if the results don't come, I keep coaching you for free until they do. You commit to the process, I commit to the outcome. The risk shouldn't be yours to carry alone.

Brianne
“My biggest concern was the price. It seemed like such a big investment, how could I spend money on that instead of my family? But I'm here to tell you, it's worth every penny.”
Brianne · 40 Four years in, down over 20 pounds, and in her words: “I'm stronger than I've ever been. It's all about being strong and confident in my skin.” Not skinny. Strong.
03

I've tried everything and nothing works for me.

Everything you've tried was built for a body and a life you don't have anymore. That's why we don't start with another diet. We start with your history, what's actually been going on with you, and build the plan around that. And you keep the foods you actually eat, because a plan you can't live with is a plan you'll quit. You were never the problem. The plan was.

Courtney
“Anything that had ever worked for me before was just not working. Extra cardio, not working. Cutting carbs, not working. Now I'm killing my weight workouts.”
Courtney · 57 · works a desk job all day Down ~25 lbs, and in her words: “I look forward to getting dressed, and I fit into everything in my closet again.”
Katie
“The diets were always too restrictive. I'd quit halfway through, every time. This one's built around your lifestyle.”
Katie · 40 · appraiser A year and a half in, from a size 16 to a size 8, almost 40 pounds down, and in her words: “I feel better in my skin, more confident, and so much better overall.”
04

I don't have time for this.

Good. The women who think they're too busy are some of my best clients, because they were never lazy, just overcommitted. We don't add hours to your day. We build the whole plan around the time you already have, and your coach checks in with you every single day, adjusting as your life moves. Travel, bad sleep, a week that falls apart. We adjust that day, so you never force yourself through it alone until you quit.

Brooke
“They say you can't give from an empty cup, and I just wasn't giving anything to myself.”
Brooke · 45 · exec + mom of 5 A year in she was down 23 pounds, back to sleeping six to eight hours a night instead of four, and doing pull-ups at 45. In her words: “The biggest win was I just felt like myself again. I hadn’t felt like that in five or six years.”
05

What about the shot?

No judgment on anyone's choice. But the shot never builds the habits, the strength, or the understanding that keep the weight off. So when you come off it, and most people do, what's your plan? We build the thing that actually lasts, so you never have to wonder.

Heidi
“My friend lost 33 pounds on the shot and told me to do it too. But I kept asking, what happens when you get off of it? So I did it the real way. Down over 20 pounds, and it's mine to keep.”
Heidi · 49 · said no to the shot A year in, down over 20 pounds and it's hers to keep, with her stress down and, in her words, a message for anyone on the fence: “This is where you find the accountability.”

Who We Don't Work With

If you need somebody to convince you to do the work every day, that's not us. We're not motivators, we're directors. We give you clear direction on exactly what needs to be done, in a way that works with your life.

If you want a plan handed to you so you can disappear with it, this won't work. One plan won't take you to your goal. It's going to change a hundred times over as your body changes. We need to hear from you.

If you want it gone by Friday, close this. We work with people who want to change their lives, not people looking for a quick fix.

We take a small number of people and we're picky about it.
If you're not a fit, we'll tell you on the call.

Our Guarantee

The Build 4 Life Promise

Do the work. Stay in contact with your coach. If you're not where we agreed you'd be, we keep coaching you at no charge until you are.

The only way this fails is
if you stop talking to us.

This isn't something you rent from us. It's something you keep forever.

The Next Year Is Going To Happen Either Way

The question is whether
it looks like the last one.

Another week that gets away from you. Another season where everyone else comes first. Another photo you don't want to be in.

Or the year you stop starting over.